QUALITY ASSURANCE
At Naadra, quality assurance is embedded across every stage of our export process of coffee and spices— from farm selection to container sealing.
Our approach combines traditional estate practices from the Western Ghats with internationally accepted quality evaluation protocols.
ORIGIN & FARM-LEVEL CONTROLS
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Coffee sourced exclusively from estate-grown and traceable lots
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Selective handpicking to ensure optimum cherry maturity
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Adherence to good agricultural and harvesting practices to minimise defects
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Lot segregation maintained to preserve origin and quality consistency
PROCESSING & POST-HARVEST MANAGEMENT
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Controlled wet and dry processing based on coffee type
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Fermentation, washing, and drying monitored to achieve stable flavour
profiles -
Moisture levels maintained within export-safe parameters (typically 10–12%)
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Clean, ventilated storage to prevent contamination or quality degradation
GREEN COFFEE EVALUATION
- Physical grading for screen size, density, and defect count
- Sample roasting and cupping conducted following Specialty Coffee Association protocols
- Sensory evaluation covering aroma, flavour, acidity, body, and aftertaste
- Pre-shipment samples approved before bulk dispatch
PACKAGING & SHIPMENT INTEGRITY
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Export-grade packing in jute or multi-wall bags with food-grade inner liners
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Moisture-protected container stuffing and sealing
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Compliance with buyer-specified packaging, labelling, and marking
requirements -
Full traceability maintained from origin lot to shipping documents
COMPLIANCE & DOCUMENTATION
- Quality certificates issued as per buyer and destination country requirements.
- Phytosanitary inspection and export compliance ensured.
- Transparency in specifications, crop year, and origin declaration.
OUR COMMITMENT
